CLIENT
THE LITTLE THEARE GROUP
SERVICES
Rebranding
YEAR
2017
DELHI'S FIRST THEATRE GROUP
The Little Theatre Group (LTG) in New Delhi, established in 1953 by playwright and director Shiela Bhatia, is one of the oldest and most prestigious theatre companies in India. Located in the heart of the city at Copernicus Marg, LTG has been a cornerstone of Delhi's cultural and artistic scene for decades. The group is renowned for its dedication to promoting theatrical arts and nurturing talent across various age groups.
Based on the simple concept of dialogue, The Little Theatre Group (LTG) rebranding reflects its evolving identity and contemporary vision while honoring its rich legacy. This new branding aims to position LTG as a modern, dynamic, and inclusive cultural institution that resonates with today's audiences.
The updated color palette includes bold and contemporary shades that evoke creativity, passion, and energy. These colors are used consistently across all branding materials to create a cohesive visual identity.
CLIENT
THE LITTLE THEATER GROUP
SERVICES
Rebranding
YEAR
2017
DELHI'S FIRST THEATER GROUP
The Little Theatre Group (LTG) in New Delhi, established in 1953 by playwright and director Shiela Bhatia, is one of the oldest and most prestigious theatre companies in India. Located in the heart of the city at Copernicus Marg, LTG has been a cornerstone of Delhi's cultural and artistic scene for decades. The group is renowned for its dedication to promoting theatrical arts and nurturing talent across various age groups.
What the client has to say
We hired KBD for an entire rebranding of The Little Theatre Group, and not only was Kavya’s work creative and high quality, the deliverables were given to us in a timely manner and the work flow was very structured and orderly. Kavya’s design abilities and sensibilities to understand what we stood for and what we needed were in themselves super creative and the designs she presented us for the new Logo, and her involvement along every step of the way made working with her super easy, breezy and really efficient! We were all super happy with the end product and the results of the fresh new and inviting branding show from the signage to the website of LTG till today! I highly recommend working with Kavya for all your design needs.
